Frequently Asked Questions

QUESTION:
What kind of training and ongoing support can I expect from Custard's Last Stand?
ANSWER:
Our "turn-key" business system includes training at one of our locations complimented with your Custard's Last Stand Operations Manual, Employee Policy Manual, complete advertising program with ongoing professional support. Everything you need to get a running-start!

QUESTION:
Do I need any previous experience in the ice cream business to own a Custard's Last Stand franchise?
ANSWER:
Absolutely Not!!! Experience is always helpful, but it's not necessary. The most important requirements are that you:

1. Have a genuine desire to own your own business.
2. Are motivated to be successful.
3. Can follow a proven program of systems, methods, policies and procedures. We will provide all of the training you need to operate your Custard's Last Stand store.

QUESTION:
Can I invest in a Custard's Last Stand business, without working full-time?
ANSWER:
Of course! The Custard's Last Stand training system provides training of your qualified manager to attend training with you, at no additional charge. However, we expect that you, as a franchise owner will agree that a successful business person will be completely involved in the operation of your store. We require that every franchisee attend the company's training classes.

QUESTION:
What type of building or space will I need?
ANSWER:
The most attractive benefit of the Custard's Last Stand franchise program is that you can operate a profitable business in your choice of two store layouts. We offer a Strip Center model (Store A) and a Free Standing building model (Store B). While both store types are proven successful, the Free Standing building has a higher initial investment cost but generally will provide a quicker and higher rate of return on your investment.

QUESTION:
What fees are paid by the franchisees?
ANSWER:
In addition to the initial franchise fee, the franchise agreement requires the payment of royalty fees on gross sales along with a mix royalty.

QUESTION:
What do the franchise fee and royalty fees cover.
ANSWER:
They secure the right to own and operate a Custard's Last Stand in a given location, as well as the right to use the Custard's Last Stand trade name, trademark, recipes, decor, and manner of doing business. They also include site approval and assistance with lease negotiations, architectural layout and construction. Most importantly, they include 10 days of training in one of our locations , where we teach you everything you need to know to operate and manage a Custard's Last Stand store. Our trained personnel will help you open your store and offer you advice as a franchisee.

QUESTION:
What are the financial requirements?
ANSWER:
A minimum of $50,000 in liquid funds is required with a minimum net worth of $200,000.00.

QUESTION:
Do I receive assistance in finding a potential location?
ANSWER:
We will be more than happy to assist you with your site location. Each location must meet minimum demographic requirements. We want you to find a location that is good for you and also good for Custard's Last Stand.

QUESTION:
What makes Custard's Last Stand so special?
ANSWER:
Custard's Last Stand has built a business based on a tradition of excellence. We make our frozen custard fresh every day and it tastes so good it reminds you of homemade ice cream. With our private labeled mix, a reasonable price, and a friendly attitude with a willingness to support the community you serve a sound structure can be built. Our goal is to provide the best quality products at a reasonable price second to none.